Experiential Marketing Is The Way To Go For Uganda

*Dubai Expo 8 Companies Signed MOUs With The Government Of Uganda

In 2020, before the advent of world  wide pandemic of the fatal COVID-19 disease, Dubai had organised  a world Business Expo code named  Dubai Expo 2020 to which Uganda had been invited.

Last year in October after COVID-19 had been subdued, Dubai resurrected the Expo idea and executed it for 6 months running up to March 2022. Uganda’s pavilion on a weekly average attracted 40, 000 attendees.

Working jointly with the government of Uganda, His Excellency Zaake Kibedi, the Ambassador of Uganda to United Arab Emirates (UAE) based in Abu Dhabi, worked tirelessly to have Uganda’s pavilion at the World Expo shine so as to attract direct investments to Uganda in different fields.

Dubai Expo Uganda Supplement

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His efforts yielded concrete tangible business ventures culminating into signing of memorandum of understanding (MOUs) between the government of Uganda and 8 Dubai based companies that will start different direct investments in Uganda.

An avalanche of Uganda’s tourism, agriculture, Minerals and all other economic activities Uganda is endowed with were strategically exhibited. Many more business relationships are expected to be concretised in the near foreseeable future.

Click To See Supplement Dubai Expo Uganda Supplement


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Chris Kato

Uganda Today is a source of analytical, hard and entertaining news for audiences of all categories in Uganda and internationally. Uganda Today cut its teeth in Ugandan media industry with its print copies hitting the streets in October 2014. We are heavily indebted to all our publics and stakeholders who support our cause in one way or the other. To comment on our stories, or share any news or pertinent information, please follow us on: Facebook: Uganda Today Twitter: @ugtodaynews WhatsApp:+256 702 239 337 Email: ugandatodayedition@gmail.com Website: https://www.ugandatoday.co.ug

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